As a company offering marketing services, it's important we spend time keeping up to date with the latest and most innovative marketing strategies on offer. Social media, email marketing and even video marketing are now becoming the norm, so how do you go about standing out from the crowd with your marketing campaign?

Back in October at a networking event in Bath, Rob and I met Ed Moyse from Buy My Face. After an off hand comment from Rob about my passion for skydiving, and Eds enthusiasm at the opportunity to do something a little crazy, we realised there was potential to attract a lot of attention. 

Within a week we had booked the guys in for their skydive, and by the 19th November they were at Netheravon airfield doing their training. There's nothing original about doing a tandem though- we had them jumping solo!

The following morning, after a short wait for the weather to clear, saw a very nervous looking Ed and Ross kitting up to make their jump. A short climb to 3500ft in a Cessna Grand Caravan, and the door opened to let the first jumpers out. At this point I'll let the video continue the story...

The pair landed with massive smiles on their faces, and casually continued their pitch.

Having already been making the news for their entrepreneurial business idea, this weekend gained international interest and saw the best return on investment (ROI) we've had for any of our marketing campaigns.

If you want a marketing campaign that really makes your business stand out, get in touch! We are happy to discuss ideas with you on a no obligation basis.

Note: The poor camera work was due to a mis-alignment on my helmet mounted video camera, which I didn't pick up at the time as I was also taking photos with an SLR. Unfortunately we ran out of daylight before we were able to repeat the jumps.